Intellijoint Surgical
Intellijoint Surgical is a Kitchener based company that is one of Canada's leading medical device startups with over 15000 surgeons using their product in the U.S, Australia and even Japan. However, they have been based in Kitchener since 2015, they haven't ever made a sale within Canada until very recently. This is mostly because of budget issues in the Canadian health system. If Canada were to make some kind of changes with their Health plans, Canadians can have a mutually beneficial arrangement with Intellijoint for some top tier medical technology.
Do you think other tech startups have similar problems with selling their products to their own countries and having more business from other countries?
Hi Peter,
ReplyDeleteGreat post! I do not think that many tech startups have the same problems when it comes to selling their products to their own countries because there are not as many countries that have their own free healthcare system. I think that affects the sales of medical devices, as the government is often in charge of distributing funds to health care facilities. On the other hand, countries that do not have free health care have facilities ran in majority by private owners. That increases the chances of selling in your own country drastically, as you have more potential customers.